LexisNexis is adding attorney videos to the Martindale-Hubbell web sites (martindale.com and lawyers.com) . From the announcement:
As online video grows in popularity across American society, and as technology advances to make it easier to produce, post and watch online video, new opportunities for law firms to market themselves are emerging. To capitalize on this trend, LexisNexis today announced a new capability that enables law firms to create and post videos as part of the marketing options on the Martindale-Hubbell® lawyers.comSM and martindale.com® online legal directories. In addition to opening up a new way for firms to sell themselves, the video feature also allows potential clients to “visit” and assess law firms without leaving the comfort of their homes or offices.From BarclayBlog.